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Are you looking for ways to increase the views of your TikTok videos? Creating videos that will attract your target audience requires some research and understanding of different video styles. While there is no definitive answer on what works best for every user, we’ve rounded up five types of TikTok scripts that usually perform well and bring a high number of views. 

1. Challenges – The power of the challenge is that it sparks creativity. People feel more empowered to try a challenge, compare themselves with others and even better their skills in something they may not be particularly experienced in. Invite followers to get involved in the challenge you are posting and tag other people to join, to further reach more potential viewers. 

2. Educational videos – Explaining how to do something or learning about a particular topic, trend or event makes for great TikTok videos. You can produce creative content such as an online class, an informative speech or even educational tips that make the user’s life easier. 

3. Comedy and Storytelling – People are often looking for ways to lighten the mood and connect with an audience that relates to a funny experience or story. Utilizing humor is a great way to engage an audience with stories that generate empathy or laughter. This kind of content does really well on TikTok, where followers are expecting a burst of quick, interesting entertainment. 

4. Reviews – Creating review videos of services, products or entertainment will boost views. For example, you can film yourself trying out a new restaurant and make your followers part of the experience. Users enjoy having access to authentic, real reviews they can rely on and find helpful when it comes to deciding to buy or experience something. 

5. Tutorials – Educational videos, tutorials and life-hack videos have a huge success potential. With an audience always eager to learn more and pick up tips, you have a wide selection of tutorials to choose from. Providing useful tips to followers will result in engagement, conversations and shared experiences. 

All five of these scripts have the potential to bring success to your TikTok channel and you’re bound to find the type of video that suits your personal style. If you need help understanding and leveraging video scripts, consider using professional assistance for the creation and optimization of your videos.